Careers at Whim Hospitality

At Whim Hospitality, we do more than provide luxury accommodations, inspired dining, unique spas, and bespoke event services—we create meaningful experiences. Founded by Kim and Whit Hanks, Whim is a brand built on passion, heritage, and personal legacy. Every property, restaurant, and event reflects a rich narrative woven into historic places, each with a unique story to tell.

The founders of this fast-growing and iconic hospitality company had a vision: to transform beautiful, storied spaces into destinations where luxury and community coexist in perfect harmony. It’s a place where guests feel immersed in the soul of every location—whether through memorable stays, distinctive events, or the smallest touches of hospitality magic. We’re looking for talented, passionate individuals to help us write the next chapter.

Why Join Us?

At Whim, you’ll do more than work—you’ll become part of a creative team committed to celebrating stories, preserving history, and providing unforgettable experiences. If you thrive in an environment that blends innovation, hospitality, and connection, this is where you belong.

What We Offer:

Opportunities for growth within a fast-growing, dynamic company, headquartered just outside of Austin, Texas
Creative and collaborative work culture
Competitive pay and benefits, including health coverage and paid time off
Perks at our luxury properties outside of Austin Texas, and in Britain’s South Cotswolds
A chance to be part of something bigger—sharing stories and making memories every day

Who We’re Looking For:

We want innovative thinkers, storytellers, and hospitality enthusiasts who share our passion for service and authenticity. Whether your expertise lies in guest relations, culinary arts, events, or hospitality management, we’re excited to find team members who embrace our mission of making every experience extraordinary.

If you’re ready to bring history, hospitality, and heart together in everything you do, join us at Whim Hospitality. Together, we’ll create unforgettable moments.

Ready to Write the Next Chapter with Us?

Apply today and discover how you can help shape the future of Whim Hospitality.

Marketing Communications Manager

Dripping Springs, TX

Full Time

Whim Markeeting

Experienced

Key Responsibilities:

Join us as the Marketing Communications Manager at Whim Hospitality, where creativity meets purpose! In this dynamic role, you will lead the development and execution of bold and visionary marketing strategies designed to amplify our brand presence across diverse platforms. You will play a pivotal role in shaping all marketing communications, including agency collaboration, dynamic social and digital media management, impactful events and partnerships, strategic PR and influencer engagement, and robust CRM initiatives. Become a spark of inspiration in the next exhilarating phase of growth for Whim Hospitality across our U.S. properties—Camp Lucy Resort, Tillie’s Restaurant, Folklore Wellness Spa, and Whim Event Rentals.

Marketing Strategy Development:

Champion the creation and execution of innovative marketing strategies that are infused with creativity and passion tailored to enhance brand visibility and engagement through various platforms including social and digital media, PR/Influencers, email marketing and events/partnerships/brand collaborations.

Role of Coaching and Mentorship:

Inspire, mentor, and nurture the marketing intern and team members, fostering their professional growth while encouraging a collaborative and innovative team spirit.

Agency Management:

Lead day-to-day meetings and execution with agencies, focusing on social media, PR/influencers, SEO/GEO optimization, digital media and websites.

Manage website updates.

Multi-Channel Campaign Execution:

Conceive and implement captivating marketing campaigns across multiple channels.

Plan, execute, and track marketing promotions and campaigns on social media platforms.

Content Creation and Community Management:

Craft compelling content that embodies the essence of our brand, showcasing creativity and enthusiasm. Engage with online communities and respond promptly and professionally to customer feedback, fostering positive brand relationships.

Leads Marketing Events, Activities and Brand Collaborations

Orchestrate a vibrant calendar of events, activities, and collaborations that reflect our brand values and stimulate incremental revenue growth. Innovate customer relationship management (CRM) strategies that enhance every interaction with our guests.

Manage customer relationship management (CRM) efforts)

Prepare recommendation for customer outreach (pre-visit, during visit, post-visit) leveraging existing technology and customer data bases.

Lead development of email marketing and newsletters.

Budget Management & Performance Tracking:

Assist in the preparation of the marketing budget. Track and monitor expenses related to marketing initiatives to ensure alignment with financial objectives.

Conduct performance analysis and create reports to evaluate the effectiveness of marketing efforts.

Research & Trend Analysis:

Stay passionately informed about emerging marketing trends and audience engagement strategies to uncover exciting opportunities for branding and outreach.

Cross-Departmental Collaboration:

Collaborate with sales, operations, finance, HR, and other departments to ensure smooth execution of marketing efforts.

Bachelor’s degree (BA/BS) in marketing, communications, or a related field, or equivalent experience. MBA preferred.
Minimum 5 years working in marketing communications role.
Strong understanding of social media platforms with proven experience in digital marketing and content strategy.
Proficient in graphic design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.
Excellent written and verbal communication skills, with a keen eye for design and attention to detail.

Experience and Skills Required:

Demonstrated success in digital marketing, social media management, and passionate content creation.
A strong grasp of developing marketing strategies and executing impactful campaigns with creativity.
An entrepreneurial spirit with exceptional organizational skills.
A truly creative thinker excited by the unique challenges every day brings.
Ability to work collaboratively in a fast-paced environment and adapt to changing priorities.
Positive and strong self-starter with exceptional organizational skills to manage multiple

What We Offer:

· A supportive and dynamic work environment where passion thrives.

· Abundant opportunities for professional growth and skill development.

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